Earth Coast Productions is Artem Nikulkov’s production company that covers all facets of online, offline and even “live broadcast” video production.
Have you ever wanted to live stream your weekend conference to around the world online? Well, Artem and his team at Earth Coast Productions can help you with that.
“That’s a model that I hope to extend to other companies and non-profits,” Artem informed us during the interview, “whereas a particular company may need those services, but may not be large enough to have these things internally, we can be an extension for them and be a media production and digital marketing department.”
Artem originally fell in love with nature, recording videos back high school, where he always had a video camera in his hand, but nowadays he runs Earth Coast Productions with his five-person team, but sometimes his video production team can grow up to 25 people, depending on the projects his clients want to be done.
Read on to learn more about Earth Coast Productions and how Artem can help your business reach a larger audience with video and media production.
When did your business get started? What year?
I started in my high school class. Actually, I was taking the media production, which we had a media class at my high school producing the local high school TV show that was an anchored show that was filmed two times a week and it was a really fun class to be a part of and I got an introduction to video, video editing, and then I loved it so much I took it for basically the remainder of my high school time. So for like three years, and towards the end of it, I was managing the actual production of the entire show that was actually taking all of the produced segments from everyone else in the class and then compiling them into one continuous segment, which was aired on the local school TV every morning. It was just a fun thing to be a part of and definitely was cool to get that recognition as well as like, “Oh! Like I saw that segment that you produced!” and I just had a really great time with having fun with different skits and video segments that we created and then I just continued from there always having a video camera in hand and not leaving home without it and playing around with showcasing nature in the same way that a lot of people take nature photography. I did nature videography and leaves blowing in the wind and rushing water in stream. Those types of things.
I started the business in 2008 and have been running it ever since and it has gone through a couple of different iterations. At first more focused on film development and digital marketing consulting and now primarily video production, media production and live streaming, live broadcasting for events.
Who have you done live streaming for?
A lot of different conferences. We’ve done live stream for the Epicenter of Boulder when they hosted the Regenerative Summit. We’ve done events for various non-profits like the Y on Earth community (https://yonearth.org/) and recently streamed their Mobilizing Sustainability Summit. We have an event coming up in October, it’s at the Epicenter non-profit streaming their Regenerative Earth Summit (https://attheepicenter.com/upcoming-events/regenerative-earth-summit-2019/), so there’s a lot of events. You can start to pick up the theme is “sustainability and regenerative.” Working with “conscious” businesses. Below are the samples of our works.
What’s the best part of your job every day?
I think the biggest thing is the creativity that I inherently get to bring into all the work that I do and working on projects that I truly feel inspired by and feel compassionate about sharing their story, you know, and not working with a fracking company (laughter). So I’m working with some really incredible people who have built both for-profit companies and non-profit companies out of truly the passion that they have had for creating the new things in the marketplace and having the privilege to showcase that is something that I definitely treasure and feel honored to be a part of and bring my own creativity into it.
Can you explain what you do for some of these companies?
I definitely work with creating promo videos and things like that for CPG market, Consumer Packaged Goods, and that would be for you know healthy snacks that you might find in Natural Grocers or Whole Foods, like healthy chip alternatives. There’s one that we’re making for Bubba’s Foods, which has banana chips with, like mixed nuts and banana chips, and I also work with a number of service-based companies or people, and that’s in the psychotherapy space and the health and wellness and fitness space. We’ve actually been working for this company for a while called Animal Flow (https://animalflow.com/) and have been producing educational material and promo videos for them. That is just really fun to be a part of creating those.
Do you work mostly in Boulder?
I travel wherever I am needed. Primarily in the Denver metro area, so certainly that’s the base here. I work out of Boulder and primarily serve the Front Range and I also travel quite a bit. Especially for live training events, conferences and events are held in various locations. I just came back from a trip to Chicago, recording, live streaming a sales and marketing event for across the University that they did for their representatives and I’ve traveled to San Francisco filming a workshop for Animal Flow. I’ve traveled up to Vancouver, up in Canada, recording a psychotherapy training conference for other psychotherapists. Traveled out to Indianapolis, Indiana for recording a training event for the health and wellness industry for practitioners who were being taught various aspects of supplementation and supplements and how to prescribe them or recommend them to some of their clients, so it kind of varies, but I definitely travel quite a bit and I think the commonality between the projects that do take me to other places besides Denver is that they’re either an educational event that is going to be an online course, or it’s going to be a “live stream” by broadcasted event that someone’s looking to extend the reach of their audience. They’re not just the in-person crowd, but also the live online folks.
How many projects do you have a month?
That’s a good question. I would say we’re working on five to six projects a month at any given time on kind of various fields and varieties… I’d say we complete about fifty to sixty projects per year.
What’s your official job title?
Executive Video Producer, so I am technically the CEO of the company since I founded it, but the executive video producer is kind of the official title. That is what I do. I produce videos and I help people to create better videos and so to me an executive producer will… encompasses being the director on set sometimes. I will coach people on how to state a particular thing better because one of the things that goes into video production is being able to interview people and get them to share their story in a way this is engaging, is stated in kind of a succinct way, that represents who they are and ultimately lends to a video that they can be proud of sharing for them personally, for their company, the products they’re creating and putting out into the world, and that kind of requires some interpersonal skills and also the technical knowledge of running and operating camera lights and all of those things and so all of that wrapped up into one would be executive video producer for me.
Where did you go to school for video and film?
I went to Colorado State University and started my education there in business and then I ultimately got my Associates Degree and Bachelor’s Degree from ITT Tech in management for bachelors and computer and electronic engineering for my associates and I think both of those really have helped me with the business that I’m ultimately running, right now. Being able to technically know the equipment, you know, with computer electronics, just, you know, something needs to be troubleshot. I’m not afraid to kind of get down to the component level and be like “Oh, it’s actually this resister that burned out! “. And, you know, I can probably replace it on the circuit board and then project management in terms of being able to pull off a production and make sure things ran according to schedule and make sure that the inputs and outputs of a system are working as they should.
Is there a certain project that you’re proud of?
Definitely proud of recording a course for Jonathan Goldman who’s a sound healer (www.healingsounds.com). Proud of the work we’ve done for Animal Flow with Mike Fitch… We also are doing a really great project right now with Garden to Table (https://www.growefoundation.org), a local non-profit here and also Y on Earth… I’m definitely proud of the work that I’ve been doing with Y on Earth just because it’s all encompassing and I feel like we’ve essentially been an extension like a media department for this non-profit and so that’s where we’re more than just a videographer, video producer for Y on Earth non-profit. We really are they’re digital presence and media content creation department… That’s a model that I hope to extend to other companies and non-profits as well whereas a particular company may need those services, but may not be large enough to have these things internally, we can be an extension for them and be a media production and digital marketing department… We’re really excited to be working in the events industry space and continuing to help companies and people grow their events and reach larger audiences, reach more people and reach brand new audiences with the services that we offer and ultimately delivering the most engaging content for those people and structuring content for online courses and online membership sites repurposing the content that would otherwise would only be heard by the people in the room to people all around the globe with the live broadcasting technology we are providing and also later on through the online courses and so that content gets to be used and reach more people two or three more times than it typically would.
How much do your services cost?
Video and live video is more affordable than you think and we work with people directly based on their budgets and we’re able to create content based on what the budgets require, so we’ve created special package rates for people where we’ve produced things for as low as $500 dollars and we also worked on larger productions where it’s a weeklong shoot that requires, you know, a day of set up and, you know, those are 15 or 20 thousand dollars per production or more actually because there are other people involved in those productions besides just us. We’ve worked on the entire scope and we’re really trying to bring video to the people so to speak.
How big is your team?
Right now, we have five people that are kind of the core of the company. It’s myself, two editors, and then we also have a communications person and an admin person… and we also partner with a number of different local companies to kind of scale the crew and the team as needed, so I partner with an audiovisual company in Denver, with an ad management, Facebook and social media ad management company that can create ad campaigns and scale that I work with various interviewers and music production crews, so it’s five people and we’ve also scaled up to a crew twenty-five or larger if someone has the budget for that (laughter).
Any more thoughts you want to share?
We’re really excited to be working in the events industry space and continuing to help companies and people grow their events and reach larger audiences, reach more people and reach brand new audiences with the services that we offer and ultimately delivering the most engaging content for those people and structuring content for online courses and online membership sites, repurposing the content that would otherwise would only be heard by the people in the room, to people all around the globe with the live broadcasting technology we are providing and also later on through the online courses and so that content gets to be used and reach more people, two or three more times than it typically would… I encourage people to use video in their businesses and specifically use live video as a tool that’s something that we all have in our pockets with the smartphone to creatively use live video to reach more people and to do consistently is something that is very important and is going to become even more important as we continue on this media technology path that we’re all on as a culture.
Visit www.earthsounds.com to learn more. If you like their works, please contact them today and book a consultation.
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